The Lincoln Records label (Lincoln Record Corporation, New York) debuted in 1924 and was discontinued in 1930. The label filled a market niche for people who wanted inexpensive, danceable records of popular tunes and did not particularly care who recorded them. Lincoln records retailed for 50 cents each.
It reappeared in 1949, probably revived by the American Record Corporation which had acquired Cameo years earlier. Through the mid-1950s some children's records and music by less well known artists was released on 45rpm discs with the Lincoln name.